PERSONAL | CONCEPT & ART DIRECTION
I wanted to do a double exposure Typography Set based on a sculpture from Musée du Louvre. I realized it could be really interesting to create a typography set based on just one sculpture, since the possibilities of creating shapes were smaller, making the design more laborious.
As a historian and photographer I wanted to combine the myth of the sculpture with my designs. The sculpture tells us the love story of Cupid and Psyche, that’s why I decided to give it a romantic vibe, choosing colours and shapes that answer this necessity. The combination of the limited shapes of the sculpture with the characters made of the design an extremely difficult task to achieve.
The natural desaturated marble colour of the sculpture made particularly difficult to decide which tones and colours should be used. I found that a darker vanilla colour blended perfectly fine with the sculpture, creating homogeneous characters for the full project. I didn’t want a flat background, so the gradient colour was always on my mind. However, I didn’t noticed how cool it looked the combination of warm and chill colours until I started working on the design. That’s why I decided to use a soft turquoise with a peachy pink tone.